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Meta Tags


Learn how to use the twitter:app:name:iphone meta tag to improve your site.

Specifies the name of the iPhone app that is related to the content being shared. This meta tag is used when content is shared on Twitter and the content has an associated iPhone app.

Code Examples

<meta name="twitter:app:name:iphone" content="MyApp" />
A simple and direct app name that is easy to recognize and matches the App Store listing.
<meta name="twitter:app:name:iphone" content="My App™️" />
While trying to distinguish the app name with a trademark symbol and space, this could lead to issues in identification or display.


  • Consistency is Key
    Ensure that the app name you provide matches exactly to the one used in the Apple App Store to prevent any confusion or errors during app identification.
  • Avoid Using Special Characters
    Special characters or emojis in the app name might not be recognized properly across all platforms or devices. Stick to alphanumeric characters whenever possible.

Related Documentation

Related Meta Tags

Defines the numeric ID of your iPad application in the Apple App Store, enabling Twitter to link to it when your content is shared.

<meta name="twitter:app:id:ipad" content="307234931">
Specifies the App Store ID for an iPad application, directly guiding Twitter users to the app when shared.

Defines the iPhone app ID in the Apple App Store for deep linking from tweets. This is part of Twitter Cards used to enhance tweets with rich media to direct users to web content directly or through an app.

<meta name="twitter:app:id:iphone" content="307234931">
A valid example of an App Store ID used for the Twitter iPhone app, facilitating direct app opens or installations from tweets.

Specifies the unique application ID for a Google Play app, used within Twitter Cards to direct users to a specific Android app.

<meta name="twitter:app:id:googleplay" content="com.example.app">
Correctly specifies the Google Play Store ID, ensuring Twitter can direct users to the appropriate app page.

Specifies the name of your application tailored for iPad users when sharing content on Twitter.

<meta name="twitter:app:name:ipad" content="My Amazing App">
Clearly specifies the name of the application as "My Amazing App", which is direct and memorable.

Specifies the name of your Android app on the Google Play Store. This is utilized in Twitter Cards when you want to promote a mobile application directly from a tweet.

<meta name="twitter:app:name:googleplay" content="MyApp">
Directly matching the app name on the Google Play Store, ensuring accurate and effective promotion.