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Early Access

Meta Tags

author

Learn how to use the author meta tag to improve your site.

Specifies the name of the author of the document or webpage. This is used by search engines to understand authorship information, which can influence search rankings and visibility.

Code Examples

<meta name="author" content="Jane Doe" />
Specifies a clear, straightforward author name, improving the document's credibility and aiding in content attribution.
<meta name="author" content="John Smith & Jane Doe" />
Indicates collaboration between two authors. While not ideal for search engines, it fairly attributes authorship.
<meta name="author" content="Admin" />
Using generic titles as an author name reduces clarity and can diminish the content's credibility and authoritativeness.
<meta name="author" content="Jane Doe | Best SEO Consultant" />
Incorporating titles or qualifications alongside the author name can appear spammy and detract from the tag's primary purpose.

Recommendations

  • Keep it Consistent
    Use a consistent name format across your publications to improve recognition and searchability of your content by search engines.
  • Use Real Names Where Possible
    Prefer using the real names of authors over pseudonyms or generic titles. This can enhance credibility and authoritativeness of the content.
  • Consider Multiple Authors
    For documents with multiple authors, consider using a primary author in the meta tag and mentioning other contributors within the article body.
  • Avoid Keyword Stuffing
    Keep the author name clean and avoid the temptation to include unnecessary keywords, which can be seen as spammy behaviour by search engines.

Related Documentation

Related Meta Tags

author

name

Specifies the name of the author of the document or webpage. This is used by search engines to understand authorship information, which can influence search rankings and visibility.

<meta name="author" content="Jane Doe">
Specifies a clear, straightforward author name, improving the document's credibility and aiding in content attribution.

charset

charset

Defines the character encoding standard for the HTML document. Character encoding is essential for rendering text correctly in browsers.

<meta charset="charset" content="UTF-8">
Declares UTF-8 as the character encoding for the HTML document, supporting most characters and symbols in use today.

google-site-verification

name

Used for verifying ownership of a website within Google Search Console, a crucial step for accessing detailed reporting and configuring how Google interacts with your site.

<meta name="google-site-verification" content="your_verification_code">
Correctly places the verification code in the content attribute, verifying site ownership.

description

name

Provides a brief and concise summary of a web page’s content. This summary is often used by search engines to display snippet previews in search results, influencing click-through rates.

<meta name="description" content="Learn how to bake delicious, moist cupcakes with our easy-to-follow guide. Featuring tips and tricks for beginners.">
A well-crafted description for a page about baking cupcakes, incorporating relevant keywords and staying within the recommended character limit.

google

name

This meta tag is utilized to specify how Google should interact with your site. Primarily, it's used to enable or disable Google's site translation feature on a per-page basis.

<meta name="google" content="notranslate">
Prevents automatic translation of the page, ensuring that content is presented as intended without potential misinterpretation through translation.