Meta tags

google-site-verification

Verifies ownership of a site in Google Search Console. Google provides the exact token to place on the site’s top-level page.

Code examples

<meta name="google-site-verification" content="your_verification_code">

Replace this placeholder with the exact token issued by Search Console.

<meta name="google-site-verification" content="">

An empty value cannot prove control of the site.

Recommendations

01
Copy the Token Exactly
The content value is case-sensitive and must match the token from Search Console exactly.
02
Keep It After Verification
The token is meant to be public in the HTML. Leave it deployed so Search Console can check ownership again later.
03
Put It on the Top-Level Page
Add the tag to the head of the site’s top-level page. Search Console will not verify a token placed on an unrelated child page.

Related meta tags

author

name

Names one author of the page. Add another author meta tag for each additional author.

<meta name="author" content="Jane Doe">

Names the author exactly as credited on the page.

charset

Declares the character encoding used by the HTML document. In modern HTML, the value must be UTF-8.

<meta charset="utf-8">

The required character encoding for modern HTML.

description

name

Summarizes the page for directories and search engines. Google may use it as a search result snippet when it describes the page better than the visible content does.

<meta name="description" content="Bake 12 vanilla cupcakes in 35 minutes. Includes metric measurements, storage notes, and fixes for cakes that sink.">

Specific details tell the reader what the recipe covers.

google

name

Carries Google-specific page controls. Google currently documents nopagereadaloud for this metadata name.

<meta name="google" content="nopagereadaloud">

The documented Google-specific opt-out for page read-aloud services.