Early Access
og:description
Learn how to use the og:description meta tag to improve your site.
Defines the description of your content as you want it to appear when shared on social platforms like Facebook, LinkedIn, and others that adhere to the Open Graph protocol.
Code Examples
<meta property="og:description" content="Discover the top 10 SEO strategies to boost your website's traffic in 2023. Click to learn more!" />
<meta property="og:description" content="Learn how to cook the perfect steak every time with our easy-to-follow guide." />
<meta property="og:description" content="Click here!!!!! www.example.com/seo-strategies-2023 !!!" />
<meta property="og:description" content="" />
Recommendations
- Keep It Concise yet DescriptiveAlthough most social platforms can display descriptions of different lengths, try to limit your description to 155 characters to ensure it displays well across most platforms without being cut off.
- Match with Content but Be StandaloneStrive for the description to make sense on its own (for someone who only sees this text) but also ensure it accurately reflects the content of the page to prevent misleading users.
- Avoid Special CharactersSpecial characters can sometimes display incorrectly on social media platforms. It's generally best to keep them out of your Open Graph descriptions.
- Use Active Voice and Include a CTAAn active voice and a strong call-to-action (CTA) can make your description more compelling and may increase click-through rates from social shares.
Related Documentation
Related Meta Tags
og:audio
Defines the audio content that will accompany your page when it is shared on social media platforms that support Open Graph.
<meta property="og:audio" content="http://example.com/birdsong.mp3">
og:audio:secure_url
A secure URL to an audio file to accompany your object within the Graph. Used when the standard og:audio tag URL does not support SSL.
<meta property="og:audio:secure_url" content="https://example.com/music/song.mp3">
og:audio:type
Defines the MIME type of the audio content referenced in the og:audio tag, ensuring platforms like Facebook understand how to process the linked audio file.
<meta property="og:audio:type" content="audio/mpeg">
og:audio:url
Specifies the URL of the audio content to be used as a rich object in a social graph. It is meant for integrating audio content that represents the page or is closely related to the content of the page, enhancing its representation on social media platforms.
<meta property="og:audio:url" content="https://example.com/audio.mp3">
og:description
Defines the description of your content as you want it to appear when shared on social platforms like Facebook, LinkedIn, and others that adhere to the Open Graph protocol.
<meta property="og:description" content="Discover the top 10 SEO strategies to boost your website's traffic in 2023. Click to learn more!">
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