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Early Access

Open Graph Meta Tags

og:site_name

Learn how to use the og:site_name meta tag to improve your site.

Indicates the name of your website that should be displayed within the context of the shared content on social media platforms. It helps reinforce brand consistency across various social networks.

Code Examples

<meta property="og:site_name" content="ExampleCorp" />
Specifies a clear, consistent site name, enhancing brand recognition in social shares.
<meta property="og:site_name" content="ExampleCorp - Best deals here!" />
Adding promotional messages or changing the site name can dilute brand consistency and reduce recognizability in social shares.

Recommendations

  • Be Consistent
    Ensure the "og:site_name" content matches the official name of your website or brand to maintain consistency across social media shares.
  • Avoid Dynamic Values
    Use a static value that does not change. Dynamic values might confuse users or dilute your brand presence across shares.

Related Documentation

Related Meta Tags

og:audio

property

Defines the audio content that will accompany your page when it is shared on social media platforms that support Open Graph.

<meta property="og:audio" content="http://example.com/birdsong.mp3">
Specifies an accessible MP3 audio file on a public server, which can be easily retrieved and played by the implementing social platform.

og:audio:secure_url

property

A secure URL to an audio file to accompany your object within the Graph. Used when the standard og:audio tag URL does not support SSL.

<meta property="og:audio:secure_url" content="https://example.com/music/song.mp3">
A valid, secure URL to an MP3 file that is optimized for web usage and has broad format support.

og:audio:type

property

Defines the MIME type of the audio content referenced in the og:audio tag, ensuring platforms like Facebook understand how to process the linked audio file.

<meta property="og:audio:type" content="audio/mpeg">
Indicates an MP3 audio file, which is widely supported and commonly used for music files.

og:audio:url

property

Specifies the URL of the audio content to be used as a rich object in a social graph. It is meant for integrating audio content that represents the page or is closely related to the content of the page, enhancing its representation on social media platforms.

<meta property="og:audio:url" content="https://example.com/audio.mp3">
Specifies a direct URL to an MP3 file representing the audio content associated with the page.

og:description

property

Defines the description of your content as you want it to appear when shared on social platforms like Facebook, LinkedIn, and others that adhere to the Open Graph protocol.

<meta property="og:description" content="Discover the top 10 SEO strategies to boost your website's traffic in 2023. Click to learn more!">
This is concise, actionable, and provides a clear benefit, encouraging users to click through.