---
title: "publisher · Meta Tag · zhead"
canonical_url: "https://zhead.dev/meta/publisher"
last_updated: "2026-08-10T16:29:02.623Z"
meta:
  description: "Adds a custom publisher value to the document. The bare publisher name has no standard HTML meaning and Google does not document it as supported metadata."
  "og:description": "Adds a custom publisher value to the document. The bare publisher name has no standard HTML meaning and Google does not document it as supported metadata."
  "og:title": "publisher · Meta Tag · zhead"
---

Meta tags

# publisher

Adds a custom publisher value to the document. The bare publisher name has no standard HTML meaning and Google does not document it as supported metadata.

## Code examples

Good example

```
<meta name="publisher" content="Tech Giants Inc.">
```

A clear organization name for an integration that expects a plain publisher value.

Good example

```
<meta name="publisher" content="TGI">
```

An abbreviation can work when it is the publisher name required by the consuming system.

Avoid this example

```
<meta name="publisher" content="Tech G">
```

An ambiguous label is poor metadata for a consumer that expects an organization name.

Avoid this example

```
<meta name="publisher" content="">
```

An empty custom value gives its consumer nothing to use.

## Recommendations

- 01 Do Not Expect an SEO Effect Search engines may ignore custom metadata. Use visible publisher information and supported structured data when attribution matters in search.
- 02 Use It for a Documented Consumer Add this tag only when a publishing system or integration explicitly expects the publisher metadata name and defines its value format.

## Related documentation

- [HTML Living Standard: Semantics](https://html.spec.whatwg.org/multipage/semantics.html#other-metadata-names)
- [Google Search Central: Special Tags](https://developers.google.com/search/docs/crawling-indexing/special-tags)

## Related meta tags

### [author](https://zhead.dev/meta/author)

name

Names one author of the page. Add another author meta tag for each additional author.

```
<meta name="author" content="Jane Doe">
```

Names the author exactly as credited on the page.

### [charset](https://zhead.dev/meta/charset)

charset

Declares the character encoding used by the HTML document. In modern HTML, the value must be UTF-8.

```
<meta charset="utf-8">
```

The required character encoding for modern HTML.

### [description](https://zhead.dev/meta/description)

name

Summarizes the page for directories and search engines. Google may use it as a search result snippet when it describes the page better than the visible content does.

```
<meta name="description" content="Bake 12 vanilla cupcakes in 35 minutes. Includes metric measurements, storage notes, and fixes for cakes that sink.">
```

Specific details tell the reader what the recipe covers.

### [google](https://zhead.dev/meta/google)

name

Carries Google-specific page controls. Google currently documents nopagereadaloud for this metadata name.

```
<meta name="google" content="nopagereadaloud">
```

The documented Google-specific opt-out for page read-aloud services.

### [google-site-verification](https://zhead.dev/meta/google-site-verification)

name

Verifies ownership of a site in Google Search Console. Google provides the exact token to place on the site’s top-level page.

```
<meta name="google-site-verification" content="your_verification_code">
```

Replace this placeholder with the exact token issued by Search Console.