---
title: "googlebot · Meta Tag · zhead"
canonical_url: "https://zhead.dev/meta/googlebot"
last_updated: "2026-08-10T16:29:02.572Z"
meta:
  description: "Applies indexing and search presentation rules specifically to Google. Use robots metadata when the same rule should apply to every search engine."
  "og:description": "Applies indexing and search presentation rules specifically to Google. Use robots metadata when the same rule should apply to every search engine."
  "og:title": "googlebot · Meta Tag · zhead"
---

Meta tags

# googlebot

Applies indexing and search presentation rules specifically to Google. Use robots metadata when the same rule should apply to every search engine.

## Parameters

noindex

Prevents the page from appearing in Google Search results.

```
<meta name="googlebot" content="noindex">
```

nofollow

Tells Google not to follow links on the page.

```
<meta name="googlebot" content="nofollow">
```

none

Equivalent to noindex, nofollow.

```
<meta name="googlebot" content="none">
```

nosnippet

Prevents a text snippet or video preview in Google Search results.

```
<meta name="googlebot" content="nosnippet">
```

max-snippet:-1

Lets Google choose the text snippet length.

```
<meta name="googlebot" content="max-snippet:-1">
```

max-video-preview:-1

Allows a video preview of any length.

```
<meta name="googlebot" content="max-video-preview:-1">
```

max-image-preview:large

Allows an image preview as wide as the result viewport.

```
<meta name="googlebot" content="max-image-preview:large">
```

notranslate

Prevents Google from offering a translated result for the page.

```
<meta name="googlebot" content="notranslate">
```

## Code examples

Good example

```
<meta name="googlebot" content="noindex">
```

Prevents this page from appearing in Google Search while leaving rules for other search engines unchanged.

Good example

```
<meta name="googlebot" content="max-snippet:120, max-image-preview:large">
```

Limits the text snippet to 120 characters and allows a large image preview.

Avoid this example

```
<meta name="googlebot" content="index, follow">
```

These are Google’s defaults, so writing them adds no restriction.

Avoid this example

```
<meta name="googlebot" content="crawl-delay: 10">
```

Google does not support crawl-delay in a meta tag or robots.txt.

## Recommendations

- 01 Target Only Google When Needed Use googlebot for a Google-specific rule. A robots tag is clearer when all compliant search engines should receive the rule.
- 02 Do Not Block the Tag from Crawlers Google must crawl the page to read a noindex rule. Blocking the URL in robots.txt can leave the URL eligible to appear without a snippet.

## Related documentation

- [Google Search Central: Robots Meta Tag](https://developers.google.com/search/docs/crawling-indexing/robots-meta-tag)

## Related meta tags

### [author](https://zhead.dev/meta/author)

name

Names one author of the page. Add another author meta tag for each additional author.

```
<meta name="author" content="Jane Doe">
```

Names the author exactly as credited on the page.

### [charset](https://zhead.dev/meta/charset)

charset

Declares the character encoding used by the HTML document. In modern HTML, the value must be UTF-8.

```
<meta charset="utf-8">
```

The required character encoding for modern HTML.

### [description](https://zhead.dev/meta/description)

name

Summarizes the page for directories and search engines. Google may use it as a search result snippet when it describes the page better than the visible content does.

```
<meta name="description" content="Bake 12 vanilla cupcakes in 35 minutes. Includes metric measurements, storage notes, and fixes for cakes that sink.">
```

Specific details tell the reader what the recipe covers.

### [google](https://zhead.dev/meta/google)

name

Carries Google-specific page controls. Google currently documents nopagereadaloud for this metadata name.

```
<meta name="google" content="nopagereadaloud">
```

The documented Google-specific opt-out for page read-aloud services.

### [google-site-verification](https://zhead.dev/meta/google-site-verification)

name

Verifies ownership of a site in Google Search Console. Google provides the exact token to place on the site’s top-level page.

```
<meta name="google-site-verification" content="your_verification_code">
```

Replace this placeholder with the exact token issued by Search Console.